Nanotechnology is an interdisciplinary science that includes a number of natural sciences (physics, chemistry, biology) and engineering disciplines, or in making important decisions, increasingly relies on the principles and the principles of strategic management, especially when deciding on new projects and new investments. Nanotechnology is the subject of research in all areas of human activity and that will be the basic science of the future developments in electronics, digitization, medicine, construction, agriculture and many other areas. The application of nanotechnology requires management to timely and quality decision-making. However, investment in science research approach in evaluating the return on investment and indicators of research performance, there are general and specific limitations. Therefore, in order to overcome these limits recommended comparative analysis of trends of investment in scientific research and the scientific impact, rather than data on their amount (size). Nanotechnology has rapidly evolved in recent years and the world has seen great progress that allows an apparently invisible thing of high technology. These are recognized by many governments, research organizations, institutions and enterprises. Тhe human mind, its design, the way in which it works, the way in which decisions are made and, ultimately, manipulations, is always a fascination for scientists and experts. From the aspect of strategic management, our decision/making is largely influenced by several factors at once, for example, desires, motives, emotional state at a given moment, the system of values that we have adopted, the way in which we look at our own ambitions and abilities, our assessment of the environment, etc.

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