CAN STANDARDIZATION ENHANCE THE GREEN TOTAL FACTOR PRODUCTIVITY OF EXPORTING ENTERPRISES?

School of Economics & Management, Shanghai Polytechnic University, China
China

School of Economics & Management, Shanghai Polytechnic University, China
China


Abstract

Standardization plays a crucial guiding role in the green transformation of export enterprises by unifying technical specifications and optimizing institutional provisions. Based on data from A-share listed export companies from 2012 to 2023, this study utilizes the National Comprehensive Standardization Reform Pilot Program and employs a multi-period DID model to examine the impact of standardization on the green total factor productivity (GTFP) of export enterprises.The results indicate that: (1) standardization significantly promotes the improvement of GTFP in export enterprises; (2) the mechanism lies in reducing institutional transaction costs and stimulating green innovation; (3) heterogeneity analysis shows that the policy has a more pronounced promotional effect on export enterprises in resource-based cities, heavily polluting industries, technology-intensive industries, and those employing executives with environmental protection backgrounds. The study’s conclusions provide policy implications for leveraging standardization to empower green economic transformation.

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