The aim of this paper is to establish that digitalization and networked economies are a natural continuation of the materialization of increased cybernetics knowledge. Modern development of enterprise nowadays is viewed through its ability to, trough digital transformation, in order of process’ and achieved level of working culture, apply modern technologies and social behavior on own development. Systematically oriented science of management comes to aid as a generic sum of knowledge, which comes from the fact that both enterprises and their surroundings are submerged with similar process’ of development and principals of acting that we can only observe in natural evolution. Technological products as a result of technological evolution will further show extension of its characteristics. Digitalism represents an era in which technology and societies will together develop faster than companies can adapt to those changes. The word is about convergence of economy, informatics, telecommunications, computers, robotics and digital electronics. Digital process’ correspond with principals of cybernetics. Innovation and creativity is not only use of knowledge and intelligence in work, but also a free spirit that knowledge and intelligence are to be used in creativity. Need for new calling of cybernetics for help is shown necessary, in a way that outputs to surrounding enable feedback and possibility of correcting following activities. General goal is permanent survival, while the digitalized organization with high performances will be seen in cybernetic means as a functional processing activities of evolutionary type.

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